CONTENT TOTAL
Not sure what content to post on your website and how often? Which news channels will be ideal for your business?
You don't need to know that! Thanks to our partnership with Świat Cyfrowy, a company specializing in web content creation and management, you don't need to know when, what, or how to publish. Świat Cyfrowy will take care of everything! Let us help you sell your products and increase the visibility of your e-commerce, which will translate into more visits to your website and increased revenue.
if you lack time, knowledge or ideas?
Take advantage of the CONTENT TOTAL approach that other clients have benefited from: review your current content and discover what can be improved. As an e-commerce consultant for many years, we'll offer you interesting, effective , and engaging content for your website! We're happy to help you write other texts, such as expert articles, tips, product descriptions, category descriptions, and more. We'll implement ideas that will help you attract more customers.
Content marketing is one of the most effective tools for building visibility and online sales. With properly prepared content, your website can attract new customers, strengthen your brand image, and truly support the purchasing process. Discover the benefits of investing in CONTENT TOTAL:
- Higher visibility in Google – valuable content supports SEO, so your website attracts more free organic traffic.
- Credibility and trust – regular publications present the brand as an expert, which increases customers’ willingness to purchase.
- More sales – product descriptions, guides and reviews help customers make purchasing decisions.
- Better business results – content leads users from interest to conversion, which actually increases revenue.
- Competitive advantage – unique and valuable content distinguishes the brand, building its individual character.
- Longer time on site – interesting content (e.g. articles, videos) retains users, which improves quality signals in Google.
- Consistent traffic over the long term – content prepared once can generate traffic for many months or even years.
- Lower customer acquisition cost – organic traffic from content reduces dependence on paid advertising.
- Customer loyalty – guides, inspirations and brand stories make users more likely to return.
- Better user experience (UX) – well-designed content makes it easier to navigate and find answers quickly.
| Content type | Description | SEO/UX support | |
|---|---|---|---|
| Blog articles | Created by Content Generator based on trends, keywords, and industry data, they combine natural language with SEO optimization. | ||
| Category descriptions | Dedicated texts for category pages in your online store that increase visibility in Google and support user navigation. | ||
| Product descriptions | Unique and engaging product descriptions based on technical data, emotional benefits, and brand language. | ||
| Product Names (UX/SEO) | Creative, logical and optimized product names that combine usability with SEO. |
why is this important to your website?
If you're wondering why the way you write your website content should increase your reach and attract new customers, there are several reasons, but the most important are Google's search engine robots and consumers. For our website to be highly visible in organic searches, it must meet numerous requirements, so that the Google algorithm places it—ideally—in the top ten results (TOP 10) or, even better, in the top three search results for a given phrase (TOP 3). On the other hand, future consumers look for important and useful information about the product in descriptions, presented clearly. Google defines this complete and comprehensive coverage of a given topic as topical authority, meaning it assesses that a given source is comprehensive and credible on a given topic, raising the page's rankings.
Content in an e-commerce strategy is used to attract traffic, increase website visibility, and convert visitors into customers by presenting products/services, providing information, and optimizing content for search engines.
Many companies create content with SEO in mind. However, the digital world focuses on preparing it so that your customers gain knowledge – they learn about your services or products – and thus, prepare it for the Google search engine, which values such content in rankings. However, the most important thing is always to build content for you; it helps not only increase the quality but also the usability of your e-commerce.