Content-driven SEO: How does content build visibility, authority, and sales?

Content-driven SEO in 2025 focuses on real value: author experience (EEAT), alignment with intent, and data-driven engagement. In this article, I present the pillars of this strategy, a practical implementation plan, and tips for writing content ready for AI-powered results. If you want to consistently increase visibility and conversions, this material is for you.

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IdoSell integration with Subiekt GT and Subiekt Nexo: full synchronization via IdoSell Bridge

Manually retyping data between Subiekt and the online store quickly leads to errors, delays, and lost sales. Integrating IdoSell with Subiekt GT and Subiekt Nexo via IdoSell Bridge allows you to synchronize key areas: products, inventory, prices, and orders, ultimately streamlining fulfillment, streamlining processes, and scaling e-commerce more easily. In this article, we show you how to approach implementation, what to watch out for, and which elements provide the greatest return on automation.

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The End of Ultra-Cheap Shipping? The EU Introduces a 3-Euro Fee, Hits Temu and Shein

Ultra-cheap purchases from China may no longer be as profitable as they used to be. The EU has announced a flat fee of €3 for small parcels, which will undermine the sales models of platforms like Temu and Shein. In this article, we explain the change, when it will take effect, the potential implications for consumers and logistics, and where Polish online stores can gain an advantage through local availability, faster delivery, and greater trust.

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AI traffic in your online store: how to turn ChatGPT visits into real revenue

More and more customers are visiting online stores thanks to AI-generated recommendations and responses, but many brands are facing the same problem: visits are increasing, and shopping carts aren't closing as quickly as they do in SEO campaigns. This article explains why ChatGPT traffic often has a different purchasing intent, where the highest post-click friction occurs, and what changes to make to content, landing pages, analytics, and checkout to truly leverage AI traffic for revenue.

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Przypisywacz menu w towarach IdoSell – jak zautomatyzować menu sklepu i oszczędzić czas

Manually assigning products to menus can take hours, especially when the offer changes frequently. The Assigner app in IdoSell does it automatically – based on rules that you set once and only fine-tune as needed. See how it works, what criteria you can use, and how to organize your "New Arrivals," "Promotions," or "Available Immediately" menus without daily clicking.

Czytaj dalejPrzypisywacz menu w towarach IdoSell – jak zautomatyzować menu sklepu i oszczędzić czas

E-commerce in Europe: one EU, many markets. How to prepare a Polish store for expansion?

The EU's single market doesn't mean one simple online sale. Differences in payments, delivery, law, and customer expectations make Europe a patchwork of markets. Discover what's really blocking cross-border expansion, what data demonstrates the potential, and how Polish sellers can leverage these differences to their advantage.

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Google adds "Read more" to search results snippets – what does this change for SEO and CTR?

A new element is appearing in Google results: the "Read more" link in snippets. It sounds inconspicuous, but it can change how users click and read your content—and where exactly they land after landing on your site. In this article, we explain how this solution works, the implications for SEO and CTR, and what to improve in your headline structure, how-to sections, and landing page to not only earn clicks but also retain attention and close conversions.

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IdoSell: Important Google reCAPTCHA Configuration Update

IdoSell announces a significant change to Google reCAPTCHA settings. If you run a store on this platform, you must add your own reCAPTCHA keys by December 31, 2025. Find out exactly what's changing, why it matters for e-commerce form security, and how to quickly implement the new settings to avoid bot protection issues.

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Harness the power of GetResponse integration – intelligent marketing for e-commerce

Discover the benefits of integrating GetResponse with IdoSell, which combines advanced marketing tools with an online store management system. Learn how to leverage automation, segmentation, and artificial intelligence to increase sales, improve customer loyalty, and achieve better e-commerce results.

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