BaseLinker (new name BASE) – comprehensive online sales management; Baselinker as OMS (Order Management System)

 

What?
BaseLinker – renamed Base – is an online sales management platform, a so-called OMS , that integrates online stores, marketplaces, courier systems, and accounting systems in one place. It automates processes and simplifies daily order processing.

Why?
With BaseLinker, you can significantly reduce order processing time, avoid errors, and gain greater control over multi-channel sales. It's a tool that supports e-commerce scaling and business growth.

Who's it for?
For online store owners, marketplace sellers, and logistics companies looking to increase operational efficiency and streamline online sales.

Baselinker – is it a good e-commerce tool?

In the dynamic world of e-commerce, effective sales management is a significant challenge. Fortunately, there are tools that significantly simplify this process. One of the most comprehensive solutions is BaseLinker (Base), a system that integrates various sales platforms and automates key operations. Thanks to it, entrepreneurs:

• save time – eliminating the need to manually manage orders,
• minimize the risk of errors – thanks to process automation,
• increase work efficiency – by centralizing sales activities.

BaseLinker is more than just an order processing tool. It's a comprehensive platform that connects multiple sales channels, enabling centralized management. Companies operating on various marketplaces can:

• automate processes that previously required manual operation,
• gain greater control over sales and inventory,
• speed up order processing , which translates into better customer service.

What does the future hold? Will automation become standard in every e-commerce company? Or will even more advanced technologies emerge that will completely transform the way online sales are conducted? One thing is certain – the development of e-commerce support tools is only just gaining momentum , and BaseLinker remains one of the leaders of this revolution.

What is BaseLinker and how does it work?

BaseLinker is an advanced multi-channel sales management system that integrates marketplaces, online stores, courier companies, and accounting systems into a single, cohesive environment. This allows entrepreneurs to simultaneously list and edit offers on various platforms, significantly streamlining the sales process. BaseLinker is also known as an OMS ( Order Management System ).

The system automatically and synchronously updates inventory and prices , eliminating errors resulting from manual data entry. This not only saves time but also increases the precision of offer management.

One of BaseLinker's key strengths is process automation , which allows companies to operate faster and more efficiently. This allows entrepreneurs to focus on business development instead of wasting time on repetitive administrative tasks.

Key system functions

BaseLinker offers a wide range of features that streamline sales management. One of the most important is order processing automation , including:

• Sending email notifications to customers, which increases their engagement and improves communication.
• Automatic generation of invoices , eliminating the need to manually issue documents.
• Printing shipping labels speeds up the order fulfillment process.

Automating these processes makes order fulfillment faster and more efficient. Furthermore, it minimizes the risk of errors that can occur when processing orders manually. This is a huge advantage for companies seeking to grow dynamically and optimize their sales strategy.

How does BaseLinker support multi-channel sales?

BaseLinker provides invaluable support for companies conducting omnichannel sales . The system integrates with over 100 marketplaces and 50 e-commerce platforms , enabling real-time synchronization of inventory and prices. This allows businesses to avoid problems related to overstocking or understocking, resulting in better sales control.

In addition to data synchronization, BaseLinker automates numerous logistics processes, which is crucial for large-scale companies. This allows entrepreneurs to focus on expansion and optimizing their sales strategy, rather than managing complex operations.

BaseLinker modules for sales management

BaseLinker offers a wide range of modules that streamline sales management , making it more seamless and automated. These modules give entrepreneurs complete control over key processes – from order processing to integration with e-commerce platforms. Each module is designed to simplify daily operations, eliminating time-consuming, manual tasks.

Order Manager – centralization of order processing

Order Manager is a key tool for companies selling on multiple platforms simultaneously. It enables centralized order processing , eliminating the need to log into multiple systems. All operations take place in one place, allowing for:

• automatic sending of notifications to customers,
• changing order statuses in real time,
• generating invoices and sales documents,
• sending parcels directly from the system.

This not only saves time, but also reduces the risk of errors, which translates into higher quality customer service.

Product Manager – assortment and warehouse management

Product Manager is an essential tool for companies that want full control over their BaseLinker product range and inventory . The system allows you to:

• real-time inventory synchronization
• mass posting of offers on various platforms,
• automatic updating of product availability,
• minimizing the risk of over- or under-stocking.

This allows entrepreneurs to better plan their sales and avoid delays in order fulfillment.

Marketplace Manager – integration with sales platforms

Marketplace Manager is a key tool for seamless integration with marketplace platforms , which is invaluable for companies operating in multiple markets simultaneously. The system automatically:

• updates inventory levels on various platforms,
• adjusts prices depending on the market,
• eliminates the risk of discrepancies in offers,
• facilitates the management of multiple sales channels.

This solution allows entrepreneurs to focus on business development instead of wasting time on manually adjusting sales data.

Process automation in BaseLinker

In today's dynamically developing world of e-commerce, automation is not a luxury, but a necessity. BaseLinker offers advanced tools that streamline key aspects of sales, allowing entrepreneurs to save time and eliminate errors resulting from manual order and invoice processing. The system automatically generates sales documents and courier labels, significantly speeding up order processing. The result? More time for business development.

Automatic order and invoice processing

One of the key elements of automation in BaseLinker is the automatic processing of orders and invoices . The system independently:

• issues invoices,
• generates shipping labels,
• speeds up order processing,
• reduces the risk of errors.

Automation allows entrepreneurs to focus on growth strategies instead of time-consuming administration. Will the future bring even greater improvements thanks to artificial intelligence?

Repricing – dynamic price management

BaseLinker offers repricing , which intelligently adjusts prices to market conditions. The system analyzes changes in real time and automatically adjusts prices, allowing you to:

• stay competitive without manual intervention,
• maximize profits,
• respond quickly to market trends.

What other pricing strategies can help you optimize margins and increase sales?

Packing Assistant – logistics optimization

Packaging Assistant module in BaseLinker is a revolution in logistics. By scanning barcodes, the system:

• eliminates the risk of errors,
• ensures precise packaging of orders,
• ensures that each product reaches the right customer.

Logistics optimization is key to increasing operational efficiency and improving service quality. What innovative technologies can further streamline logistics processes in e-commerce?

BaseLinker integrations with e-commerce platforms

In the dynamic world of e-commerce, system integration is key to effective sales. BaseLinker offers advanced tools that enable seamless connection to multiple trading platforms. This allows entrepreneurs to:

• Synchronize operations across different sales channels.
• Eliminate errors resulting from manual data entry.
• Save time by automating processes.

Moreover, automation can go a step further, increasing the efficiency of sales management.

BaseLinker Connect – data exchange between systems

One of BaseLinker's key modules is BaseLinker Connect , which automates the flow of data between sellers, suppliers, and wholesalers. This solution allows for:

• Eliminating manual entry of information , which minimizes the risk of errors.
• Acceleration of B2B processes , which increases the efficiency of cooperation.
• Better coordination of activities throughout the supply chain.

What innovations could further improve collaboration between companies?

Synchronization of inventory and order statuses

BaseLinker offers intelligent inventory synchronization that automatically updates product availability across all integrated platforms. This allows businesses to:

• Avoid problems with overstocking or out-of-stocks.
• Monitor order statuses in real time.
• Inform customers about the progress of orders .

What further improvements could further increase the efficiency of warehouse management?

Customer service and communication in BaseLinker

BaseLinker centralizes customer service by integrating with various communication systems. This allows businesses to:

• Automate notifications and messages to improve customer contact.
• Improve the shopping experience by increasing customer loyalty.
• Respond faster to customer needs , which improves the quality of service.

What new technologies could further improve the quality of customer service in e-commerce?

Popular BaseLinker integrations

BaseLinker is a comprehensive e-commerce tool that streamlines sales management. Thanks to a wide range of integrations, entrepreneurs can automate key processes – from order synchronization to inventory updates and marketplace offer management. This not only saves time but also helps eliminate errors and increase operational efficiency .

Integration with Selly – automatic order and warehouse synchronization

Connecting BaseLinker with Selly is the perfect solution for companies looking to automate order and inventory management . No more manual data entry! The system itself:

• exports products,
• updates inventory levels,
• improves everyday work.

In the world of e-commerce, where every second counts, automating such processes is the key to effective sales management.

Integration with PC-Market – dynamic price management

BaseLinker also integrates with PC-Market , which is extremely useful for companies that want to monitor prices on an ongoing basis. Automatic synchronization allows for:

• react quickly to market changes,
• eliminate the need for manual updates,
• maintain competitiveness,
• optimize sales processes.

, artificial intelligence algorithms may play an increasingly important role in price formation , analyzing trends and adjusting prices in real time.

Integration with Ceneo – effective offer management

Integration with Ceneo is a must-have for sellers who want to effectively manage their offers on one of the largest marketplaces in Poland. The system automates:

• displaying products,
• order synchronization,
• multi-channel sales management.

This allows entrepreneurs to quickly respond to changes in demand and adapt their offerings to current trends. In the dynamic world of e-commerce, flexibility and automation are the foundations of an effective sales strategy.

Integration with AlleKurier – quick and convenient shipment

BaseLinker also supports logistics through integration with AlleKurier , enabling automatic label generation and shipment dispatch . Support for over 120 courier companies gives businesses:

• freedom to choose the best delivery options,
• greater customer satisfaction,
• faster order fulfillment,
• minimizing the risk of errors.

In the future, the development of technologies such as intelligent parcel tracking systems may further improve e-commerce logistics.

Artificial Intelligence in BaseLinker

The dynamic growth of e-commerce is making artificial intelligence (AI) an indispensable support for sales management. BaseLinker, a modern automation tool, uses AI to:

• issuing offers,
• translations of descriptions,
• optimization of sales strategies.

This allows entrepreneurs to focus on business development, and repetitive duties are performed automatically.

Implementing AI in BaseLinker not only saves time but also increases precision and efficiency. Automation allows you to quickly respond to market changes and better tailor your offerings to customer expectations. And this is just the beginning! What other innovations could revolutionize e-commerce in the future?

Automation of offers and description translations

One of the key uses of AI in BaseLinker is the automatic generation of product offers and translation of descriptions . Advanced algorithms allow for:

• create offers quickly, which significantly shortens the time it takes to introduce new products to the market,
• eliminate the risk of errors resulting from manual data entry,
• automatically translate product descriptions into different languages, making it easier to expand into international markets.

This allows businesses to effortlessly tailor their offerings to local customers, increasing their reach and sales potential. But what if we took this a step further? What other features could further streamline the process of automating offers and translations?

Optimization of sales processes

BaseLinker uses AI to optimize sales strategies , allowing companies to operate even more effectively. The real-time system:

• analyzes data and identifies market trends,
• adapts sales strategies to current conditions,
• helps you make more informed business decisions.

Automated data analysis not only improves efficiency but also provides a better understanding of customer needs. This allows businesses to increase sales and improve customer satisfaction. What does the future hold? What other technologies can further streamline e-commerce sales processes?

Apilo, xSale and other sales management systems

The world of e-commerce is constantly evolving, and entrepreneurs are seeking tools that will streamline sales management and allow them to keep up with dynamic changes. BaseLinker is one of the most popular solutions, but not the only one. Other systems are also available on the market that can better meet the specific needs of companies. Among them, Apilo, xSale, and Plentymarkets —platforms offering a wide range of features and automation that can significantly increase operational efficiency.

System	Main advantages
Apilo	Advanced automation of logistics processes, simplified warehouse and shipping management, minimizing the risk of errors.
xSale	Perfect for multi-platform merchants, easy integration and order synchronization, streamlined customer service.
Plentymarkets	Wide range of personalization options, flexibility to adapt the system to the unique requirements of the company.

Choosing the right system isn't easy. It's worth carefully analyzing your business needs and comparing available functionalities. Additionally, it's worth considering what new technologies may emerge in the coming years and how they will impact the development of e-commerce.

How to choose the best solution for your business?

Deciding on a sales management system is a crucial step that can determine a company's efficiency and competitiveness. The most important question is: what is your priority? Process automation? Integration with multiple platforms? Or perhaps flexibility and the ability to customize the system to your individual needs?

Scalability is also key . A system that works well for a small business today may prove insufficient as the business begins to grow rapidly. Therefore, it's worth investing in solutions that can be expanded and adapted to changing needs.

The future of sales management systems promises to be exciting. Artificial intelligence, increasingly advanced automation, and better integration with global platforms could completely transform the way e-commerce is conducted. What innovations will emerge in the coming years? And which ones will prove crucial for the industry's further development? Time will tell!

How much does BaseLinker cost and is it worth implementing?

The decision to implement a sales management system like BaseLinker is a crucial step that requires a cost-benefit analysis. Many companies wonder: how much does BaseLinker cost and is the investment truly worthwhile? The good news is that the platform offers flexible pricing models that can be tailored to the specific needs of your business, regardless of its scale.

Unfortunately, the bad news is that over the last two years, price lists have changed drastically. Specifically, Baselinker has changed the order quantity and value limits. As a result, above a certain number of orders or a certain monthly order value, additional fees are added to the basic subscription fee. For medium-sized and larger e-businesses, costs are rising dramatically, and for the past year, there's been a trend of customers leaving the Baselinker platform for other solutions. Therefore, it's worth checking and verifying costs, taking into account growth plans. This tool is so good that it's difficult (but not impossible) to migrate to another solution.

Additionally, one of BaseLinker's smaller advantages is the ability to test the system for free for 14 days (compared to the current market standard of up to 30 days for many other solutions) . This is a great opportunity to test its functionality and assess whether it meets your company's expectations. However, price is only one aspect. Equally important are the improvements this tool can bring and how it will impact your daily work.

Pricing models and available packages

BaseLinker offers a variety of pricing models , allowing every company to choose the package that best suits their needs. The system is designed with flexibility in mind, allowing businesses to tailor their software spending to their current business scale. This ensures that both small online stores and large e-commerce companies can find the right solution without overburdening their budgets.

Package type	Characteristic
Basic	Perfect for small businesses, it includes basic sales management features.
Intermediate	Expanded capabilities, including integration with more sales platforms.
Advanced	Full process automation, dedicated support and advanced reporting.

Importantly, BaseLinker allows you to modify your chosen package as your business grows. You can start with a basic plan and upgrade to a more advanced one as your needs grow. This approach allows you to optimize costs and avoid unnecessary expenses.

Benefits of implementing BaseLinker in an online store

Implementing BaseLinker in an online store can significantly increase operational efficiency and improve customer service. One of the system's greatest advantages is process automation , which saves time and minimizes errors. This allows entrepreneurs to focus on growing their business instead of wasting hours on repetitive administrative tasks.

BaseLinker also supports multi-channel sales , which is crucial for companies operating on different platforms simultaneously. The system synchronizes:

• inventory levels – eliminating problems with over- or under-stocking,
• prices – ensuring consistency of offers across different platforms,
• order statuses – facilitating customer service and speeding up transaction processing.

In the world of e-commerce, where competition is constantly growing, tools like BaseLinker can give you an advantage by enabling more efficient offer management and faster order fulfillment .

Baselinker FAQ – Frequently Asked Questions and Answers

What is Baselinker?

Baselinker is an advanced tool for managing multi-channel sales. It enables the integration of online stores, marketplaces, and courier companies into a single system, automating order processing processes.

What e-commerce platforms does Baselinker integrate?

Baselinker supports integration with numerous e-commerce platforms, including PrestaShop, WooCommerce, Shopify, Magento, Shoper, IdoSell, and many others. It allows for inventory synchronization and automatic order transfer between systems.

Which marketplaces does Baselinker work with?

The Baselinker system enables sales management on platforms such as Allegro, Amazon, eBay, Ceneo, Empik Marketplace, OLX and many others, facilitating the posting of offers and the automation of order processing.

How does Baselinker help with order management?

Baselinker centralizes all orders from various sales channels in one place, making them easier to manage. It automates tasks such as assigning order statuses, generating shipping labels, and invoicing.

Which courier companies can be integrated with Baselinker?

Baselinker works with numerous courier companies, including DHL, DPD, InPost, GLS, FedEx, UPS, and Poczta Polska. This allows users to generate shipping labels directly from the system.

Does Baselinker support invoicing?

Yes, Baselinker integrates with accounting systems such as Subiekt GT, Fakturownia, wFirma or iFirma, enabling automatic issuing of invoices and receipts.

How does Baselinker help with warehouse management?

Baselinker allows you to synchronize inventory between online stores and marketplaces, minimizing the risk of selling products that are out of stock.

What are the main automation features in Baselinker?

Baselinker offers a range of automation features, such as automatic invoicing, generating waybills, changing order statuses, sending notifications to customers, and synchronizing inventory levels.

What are the costs of using Baselinker?

Baselinker operates on a subscription model, with pricing dependent on the number of orders and integrations processed. A detailed price list can be found on the Baselinker website.

Is Baselinker suitable for small businesses?

Yes, Baselinker is a scalable solution that can be used by both small businesses and large enterprises. Thanks to flexible integrations, it helps optimize sales processes regardless of the scale of the business.

What reports and analyses does Baselinker offer?

The system enables the generation of reports on sales, offer effectiveness, and sales channel analysis, which facilitates business decision-making.

What are the technical requirements for using Baselinker?

Baselinker operates as an online platform, so it doesn't require installation on your computer. All you need is a web browser and internet access to manage your sales from anywhere.

How to contact Baselinker technical support?

Baselinker technical support is available via the contact form on the website, as well as via chat and email. There's also an extensive knowledge base and user guides.

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