New marketplace at IDOSELL: cDiscount (Octopia) – new foreign markets for IDOSELL customers

Authorized IdoSell Partner

What?
Updated integration of the IdoSell platform with the French marketplace Cdiscount via Octopia technology, enabling sales across multiple European markets from a single location.

Why?
International sales are becoming a key element of digital strategy. Integration with Cdiscount and Octopia allows online stores to gain access to millions of customers in Europe, simplified logistics, and the ability to expand without technological barriers.

Who is it for?
For online store owners using IdoSell who want to develop cross-border sales, and for companies planning to enter the markets of France, Scandinavia, and Spain.

Background:
Cdiscount is a leading marketplace in France, and Octopia is an advanced technological solution supporting multi-channel sales. By developing integration with this ecosystem, IdoSell enables entrepreneurs from Poland and Central and Eastern Europe to easily expand their business abroad. In this article, we explain what Cdiscount and Octopia are, the benefits of this integration, and how to implement it step by step.

IDOSELL platform updated its integration with the Cdiscount marketplace platform (OCTOPIA)

IDOSELL, a popular e-commerce platform, has announced an updated integration with the Cdiscount marketplace powered by Octopia technology. Octopia is a scalable SaaS platform developed by Casino Group, owner of Cdiscount.com. It allows sellers to not only benefit from advanced logistics services but also expand their business into new sales channels.

With Octopia, entrepreneurs can easily migrate their offerings to marketplaces in other countries, such as Norway, Finland, Sweden, and Spain. This process is handled through an internal agreement with Cdiscount, significantly simplifying international expansion.

What is Cdiscount and how does it work?

Cdiscount is one of the largest French marketplace platforms, enabling the sale of products by a variety of sellers. The site operates similarly to Amazon or eBay, offering a wide range of products, including electronics, clothing, home goods, cosmetics, and more.

The platform was founded in France and is currently one of the leaders in the e-commerce market in the country. Thanks to its large user base and well-developed logistics infrastructure, Cdiscount is an attractive sales platform for companies looking to expand into the French market.

Sellers can take advantage of Cdiscount's many marketing and logistics tools, including Fulfillment by Cdiscount (FBC) , which allows them to store and ship goods directly from the platform's warehouses. This makes trading on Cdiscount more efficient and convenient for sellers.

What is Octopia?

Octopia is a comprehensive marketplace solution created by Cdiscount that enables sellers and retailers to implement and develop their own sales platforms. Octopia offers ready-made technological, logistical, and operational modules that support companies in building a marketplace tailored to their needs.

The platform provides tools for managing product catalogs, payment systems, logistics, and customer service. By integrating with a network of suppliers and resellers, Octopia helps companies quickly scale their operations in the digital world without having to invest in developing their own technological infrastructure.

One of Octopia's key features is the Fulfillment by Octopia , which allows for the storage, packaging, and shipping of products directly from the platform's fulfillment centers. This solution significantly simplifies sales processes and allows sellers to focus on their sales strategy.

Octopia is a particularly useful tool for companies looking to launch their own marketplace, offering full technological and operational support in one place.

What are the benefits of selling through Cdiscount?

  • Easy to get started: To start selling on new channels, simply activate them in the Cdiscount system and then select them in the marketplace configuration in the IDOSELL dashboard. The process is simple and intuitive.
  • Strong market position: As the e-commerce market leader in France, Cdiscount competes with giants like Amazon.fr. Selling on this platform provides access to a vast number of customers actively searching for products.
  • Access to new markets: By partnering with Octopia, merchants can quickly expand into new markets, such as Scandinavia (CDON) or Spain, without having to sign separate agreements.
  • Efficient order processing: Order retrieval and update processes are fast and based on mechanisms IDOSELL already successfully implements in its Cdiscount integration. This simplifies sales management, even on a large scale.
 

Octopia's Additional Features

Octopia offers a wide range of features to simplify the daily operations of merchants, including:

  • Invoicing: Simple and automated financial document management process.
  • Customer service: Ability to efficiently manage reviews, complaints and other aspects of customer communication.
  • Integration with sales panels: Registration in new channels takes place directly from the Seller panel, which increases convenience and efficiency.

Octopia's solutions are available on a subscription basis, making them flexible and accessible to a variety of merchant types. This integration makes IDOSELL an even more comprehensive tool for supporting entrepreneurs in scaling their businesses internationally.

How to use IdoSell integration with Cdiscount?

To start selling on the Cdiscount platform within Octopia, several key conditions must be met:

  • Have active sales on Cdiscount.
  • Make sure the products you offer fit into the categories accepted in your marketplace.

Sellers should contact Cdiscount support to gain access to additional sales channels. Upon approval, they will receive a list of available marketplaces in the Cdiscount panel where they can publish their offer. Then, after completing the appropriate configuration, activate the selected channels in the marketplace settings in IDOSELL.

Once the integration is launched, the system automatically sends product information, such as price and quantity, to selected external channels.

How to enable IdoSell integration with Cdiscount and start exporting?

  1. Contact us. Register for a Cdiscount account if you don't already have one.
  2. Make sure that the products are added in the catalog of the selected channel to which you want to export the offer.
  3. In the IDOSELL menu, go to the section: Marketing and integrations → Marketplaces → Cdiscount .
  4. Set up integration with the Cdiscount platform to enable the export of goods.

If the configuration options aren't visible, please contact Octopia technical support, who will assist with activation. Once the new sales channels are successfully added, your products will be displayed on external marketplaces within your Cdiscount (Octopia) account. This allows sellers to fully leverage the potential of international sales from a single, centralized management panel.

Want to learn more?

Contact us and learn how to implement innovations in your online store.
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