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store platforms

Modern online store design: how does it affect sales and conversion?

Does store design really sell? Yes—and faster than you think. Modern online store design isn't just about aesthetics, but above all, UX/UI that engages customers from the very first click

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Marcin Stadnik 2026-01-20
Wordpress platform

Dedicated WordPress website maintenance – what does it include and when is it worth implementing?

Your WordPress website is up and running, but is it really "keeping up" on a daily basis? See what dedicated website maintenance can do for you, when it's worth implementing, and how it helps you avoid stress

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Marcin Stadnik 2026-01-19
e-commerce

What is subscription sales and how can it accelerate your business growth?

Subscription sales are an increasingly popular business model, gaining traction in e-commerce. Regular payments allow businesses to secure a steady income, while customers enjoy convenience and time savings.

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Marcin Stadnik 2026-01-16
IdoSell platform

IdoSell Sales Bot – how does a chatbot that detects undecided customers work?

Undecided customers may return to their cart several times and still not complete their purchase. IdoSell Sales Bot responds at a crucial moment, initiates a sales conversation, and—if necessary—offers a personalized solution

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Marcin Stadnik 2026-01-15
news

BaseLinker Index December 2025 – what is changing in Polish e-commerce?

The BaseLinker Index reached a record high of 171 points in December 2025, demonstrating the growth of e-commerce activity in Poland. This increase is due to higher order volumes and higher basket values.

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Marcin Stadnik 2026-01-14
e-commerce

Hodafy and real profitability on Allegro: how to regain control over margins and costs

Are your Allegro listings actually making money, or are they just generating revenue? Hodafy is an app that organizes your costs, margins, Allegro Ads spend, and the impact of refunds, so you can see where you're going faster

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Marcin Stadnik 2026-01-13
SEO

Website migration and SEO – how to avoid losing position after the move?

Website migration is one of the riskiest times from an SEO perspective. Changing your domain, URL structure, or CMS can lead to a drop in visibility and loss of organic traffic if left unchecked

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Marcin Stadnik 2026-01-12
technologies

The Online Sales Revolution: How Sales Bot Helps Stores Increase Conversions

What? Sales Bot is an intelligent sales chatbot that increases conversions in online stores by using artificial intelligence to analyze customer behavior. The bot automatically identifies undecided users, conducts personalized conversations with them, and

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Marcin Stadnik 2026-01-09
AI – Artificial Intelligence

Using AI in SEO – automation and intelligent optimization

In the age of digital transformation, artificial intelligence is becoming an invaluable support for SEO. Automating processes like keyword selection and content generation allows SEO specialists to focus on more creative tasks

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Marcin Stadnik 2026-01-08
marketplace

Re-commerce in Poland is gaining momentum: what does it change in e-commerce and logistics?

The second-hand market is moving beyond niche and into the mainstream of online shopping. See what's driving re-commerce, why reverse logistics is becoming crucial, and how companies can turn returns and

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Marcin Stadnik 2026-01-06
e-commerce

Big Google update: what's changing and how to respond in SEO?

Google results can fluctuate from day to day, but when visibility starts to fluctuate, it's usually due to a major algorithm update. In this article, we show you how to tell the difference

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Marcin Stadnik 2026-01-05
e-commerce

Google: Canonical Can Be Set by JavaScript - What This Means for SEO and E-Commerce

Canonical is one of the most important signals that organizes Google's index in online stores – and its error can reduce the visibility of categories and products. Google has confirmed that canonical can also be set

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Marcin Stadnik 2026-01-04
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