The back-to-school season in August 2025 had a significant impact on Polish e-commerce, contributing to a 9.8% increase in sales. The children's category was the dominant product group, and international sales reached
What? E-commerce support is a subscription service from swiatcyfrowy.pl, designed to provide online store owners with comprehensive support in maintaining and developing their businesses. It includes constant 24/7 website monitoring and rapid response
What? Marketing automation is an advanced way of conducting marketing communications based on process automation, message personalization, and analysis of customer behavioral data. It's not just a set of tools—it's a strategy that transforms
What? The European Union announced retaliatory tariffs on US goods worth a total of €93 billion. Brussels is responding to the US administration's protectionist actions, including earlier
What? The article before you focuses on the practical application of artificial intelligence (AI) in e-commerce, with a particular focus on the needs and opportunities of small and medium-sized enterprises (SMEs). We highlight specific areas,
