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OpenAI Tests Ads in ChatGPT – Will Sponsored Content Appear in AI?
OpenAI is exploring the possibility of introducing advertising in ChatGPT. If sponsored replies appear in AI systems, it could significantly change the way information is searched and how marketing is conducted in the digital world. For businesses, this potentially means a new promotional channel and a completely different approach to online visibility. In this article, we examine what AI advertising might look like and what impact it might have on online businesses.
Marcin Stadnik
2026-03-04