Zalando accelerates growth and expansion into new markets What? Zalando has announced a new strategy to accelerate growth and expansion into new markets, aiming to strengthen its position as
Amazon is testing redirecting customers to brand websites. What? Amazon has started testing a new feature where customers can be redirected directly to brand websites if they
Marketplace – what is it, how does it work, and which platforms are worth considering? What? Marketplace is an online platform that allows you to sell products from multiple sellers in one place
How do I start selling on Zalando Marketplace? What? Zalando offers the ability to sell on its platform, but not every company can use it – the platform limits the number of
eobuwie – offer, technologies and promotions What? Marketplace eobuwie/Modivo is a shopping platform that integrates offers from external brands and sellers within one of the largest fashion stores in Poland
Will the European digital world grow by 45% in five years? Better prepare. What? The European e-commerce market (digital world) is expected to grow by 45% in five years
Alza marketplace – to consider in a cross-border e-business strategy. What? Alza is the e-commerce market leader in the Czech Republic and one of the largest marketplaces in Central Europe. It offers
What is the VirtueMart e-commerce platform and how does it work? What? VirtueMart is a free e-commerce extension built for the Joomla content management system. Why? Because it allows you to transform your website
Sources of traffic in an online store What? Traffic in an online store can come from various sources – organic (SEO), paid (Google Ads, social media), direct, referral or
OLX – is the advertising platform suitable for online stores? What? OLX is the most popular advertising platform in Poland, which allows both private individuals and businesses to sell
BaseLinker (new name BASE) – comprehensive online sales management; Baselinker as OMS (Order Management System) What? BaseLinker – after changing its name Base – is a platform for
Amazon Marketplace is growing in Europe – what does this mean for the digital world? What? Amazon is expanding its presence in Europe, increasing the number of users and sellers on the market
