What? The latest data from the EHI Retail Institute and ECDB shows that the ten largest online retailers are responsible for the lion's share of e-commerce growth in Germany. Why is this important? Revenue concentration among the leaders is changing the rules of the game: smaller players have a harder time keeping pace…
What? New data shows that fewer than 15% of online shoppers make a second purchase from the same online store. This is a worrying sign for an industry increasingly struggling to retain user loyalty in an era of growing competition. Why? The report shows that…
What? The European online retail market grew by 7% in 2024, reaching a value of over €800 billion. This growth confirms the growing importance of digital shopping in the daily lives of consumers across Europe. Why? The dynamic development of payment infrastructure, improved logistics, and trust in shopping…
Google's AI Mode is now available in Poland! What? Google has announced that AI Mode, a search mode powered by artificial intelligence, is now available in Poland. This is a groundbreaking change in the way search is used – instead of a traditional list of results, users…
Consumers don't trust the first result—AI use in search is skyrocketing. What? New research shows that only 11% of consumers trust the first search result, while a staggering 73% report increased use of AI tools in the last year. This trend is changing the way…
What? Media Expert announced that its online store will be transformed into a marketplace platform, opening up sales opportunities to external companies and expanding its product offerings through a single location. Why? The project aims to increase the brand's competitiveness, expand its product range, and improve the customer shopping experience…
What? The European Commission has announced changes to cookie regulations aimed at simplifying the process of obtaining consent from website users. The reform aims to reduce the number of intrusive banners and allow users to more easily manage their cookie preferences. The new regulations…
A record number of BLIK transactions in 2024 – what does this mean for the digital world? What? BLIK achieved a record – over 2.4 billion transactions in 2024 alone, and the total number of transactions since the system's inception has exceeded 7 billion. Why? This is a signal of dynamic changes…
What? This article addresses the phenomenon of online service impersonation—the creation of fake websites, profiles, and contact channels designed to extort data or money from unsuspecting users. Why? This problem affects a growing number of companies and customers. Lack of…
What? ChatGPT is an advanced language model created by OpenAI that integrates with e-commerce platforms to provide shopping features. In practice, this means customers can engage in a natural conversation with a virtual advisor who understands their needs, filters offers, and helps them make…
