Sprzedajemy.pl – another alternative in the digital world – in the world of marketplace platforms? What? Sprzedajemy.pl is a Polish classifieds platform that allows you to sell and buy products without commission. In this article, we analyze whether it can be considered a marketplace and how it compares to its competitors…
Recommerce - how does second-hand goods trading work? What? Recommerce is a sales model that repurposes used products—from electronics to fashion and furniture. This article explains what this trend is and why it's gaining popularity in the digital world. Why? Growing awareness…
What is the Ebexo online store platform and how does it work? What? Ebexo is a comprehensive online store platform available in a SaaS model. Why? Because it allows you to quickly and conveniently start selling online without having to build a solution from scratch. Who is it for? For entrepreneurs who want to grow their online sales…
Vinted – a popular platform for selling used products. What? Vinted is a popular platform enabling the sale and purchase of used clothing and accessories, primarily between individuals. In this article, we examine whether it can be considered a marketplace and how the entire Vinted ecosystem works. Why? Increasingly…
PWA – Progressive Web Apps. What? PWA (Progressive Web App) is a technology that combines the functionality of a mobile app with the accessibility of a traditional website. This article explains what PWA is and the benefits it can bring to online stores. Why? PWA allows for faster loading, offline functionality, and more.
Google AI Overviews (SGE) is coming to Poland – what does this mean for the digital world? What? Google has launched the AI Overviews (SGE) feature for users in Poland. Why? This new AI-based feature changes the way search results are presented, impacting the visibility of content online. For whom? For online store owners,…
merXu – a European B2BC trading platform. What? Merxu is an international B2B marketplace enabling trade between companies in Central and Eastern Europe. It focuses on the industrial, construction, and technology sectors. Why? With Merxu, entrepreneurs can establish business contacts and sell products cross-border, without…
Gemius Report – What do we know about Polish online consumers after 2024? What's happening? The latest Gemius report, "E-commerce in Poland 2024," provides data on Polish consumer behavior online in 2024. Why is it important? Understanding current trends allows online stores to better…
Recommerce is growing: How are Vinted and OLX changing the online retail market? What's happening? Recommerce, or the online sale of used goods, is rapidly gaining popularity. Why is this important? Consumer shopping habits are changing, and platforms like Vinted and OLX are redefining the concept of consumption in the digital world. For…
New EU guidelines on dark patterns – an end to manipulation in online stores? What's happening? The European Union is introducing new regulations regarding so-called dark patterns – manipulative techniques used in digital interfaces. Why is this important? Companies operating in the digital world will have to change the way they design…