September 2025 proved to be a strong month for Polish e-commerce. Base Index data shows that sales increased by 7.9% compared to September 2024, and the number of transactions increased
What? Poczta Polska is joining the Orlen Paczki network to build one of the largest players in the Polish delivery market. The partnership means integrating services and expanding the network of collection points. Why? The change is
Authorized IdoSell Partner What? The Inventory and Sales Analyzer application is a tool developed by IdoSell that supports online store owners in monitoring their inventory and sales on an ongoing basis. It allows for the connection
Authorized IdoSell Partner What? IdoSell has launched a feature that allows merchants to independently decide when to use 3D Secure. This allows the payment process to be tailored to the transaction value, customer type, and payment method.
The back-to-school season in August 2025 had a significant impact on Polish e-commerce, contributing to a 9.8% increase in sales. The children's category was the dominant product group, and international sales reached
July 2025 proved to be another month of stable growth for Polish e-commerce. Base Index data shows that the Polish online market maintained high dynamics despite the summer holiday season. See how categories
What? This article describes what MarTech technologies are and how they support modern marketing in the digital world, helping companies automate, analyze data, and communicate more effectively with customers. Why? MarTech technologies play a key role
BaseLinker has changed its brand name and is now called... Base. What's changed? The BaseLinker platform, known to online store owners for its marketplace, ERP, and order automation integration, is changing its name to Base. Why is it worth it?
How do Polish women shop? Allegro reveals new data on women's shopping trends. What? Allegro presented the results of a study showing that... women rule: meaning they have a decisive influence on purchasing decisions in
Authorized IdoSell Partner IdoSell: login via Apple account available in your IdoSell online store What is changing? IdoSell introduces a new method of logging in to online stores – using an Apple account.
How to quickly implement a cross-border strategy? New features in IdoSell templates. What happened? IdoSell has introduced eight ready-made language versions of its STANDARD templates, facilitating rapid entry into foreign markets. Why is this important? New options
Allegro launches "brand stores" – a new stage in personalizing online sales. What? Allegro is introducing a new "brand store" sales format – the first space was launched by Inglot. Why? It's a response to shoppers' needs
