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e-commerce

Social Media Shopping in Fashion: What's Stopping Customers from Checking Out?

Social commerce in fashion is growing, but many users abandon purchases at the last minute. What prevents consumers from completing a purchase after seeing a product on social media? Understand the reasons

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Marcin Stadnik 2025-12-19
e-commerce

How are Pinterest and Reddit revolutionizing cross-border e-commerce?

Pinterest and Reddit are two social media platforms gaining importance in cross-border e-commerce. Their unique marketing features allow companies to effectively promote products, reach global audiences, and increase sales

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Marcin Stadnik 2025-12-18
e-commerce

Hotjar Installer in IdoSell: Actionable UX Data That Helps You Sell More

Hotjar in IdoSell helps you see your online store through your customers' eyes: where they click, where they pause, and why they abandon their purchase. It's practical support for UX and sales in the digital world.

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Marcin Stadnik 2025-12-17
e-commerce

Half of European consumers shop incognito. What does this mean for e‑commerce?

Shopping incognito is becoming the norm among European consumers who want to maintain anonymity when shopping online. What's behind this trend and how is it impacting the e-commerce industry? Find out why

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Marcin Stadnik 2025-12-15
e-commerce

10 Mistakes Beginner E-Commerce Owners Make and How to Avoid Them

What? This article is a comprehensive guide to the most common mistakes people make when starting an online business. It's designed with practical application in mind—each of the 10 mistakes is discussed in detail,

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Marcin Stadnik 2025-12-14
content

SEO Article Headings: How to Use H1, H2, H3, and More for Better Visibility

Properly structuring your article headings is a key element of effective SEO. H1, H2, and H3 headings not only organize your content but also help optimize your page for search engines, improving its visibility

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Marcin Stadnik 2025-12-10
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Optimizing website graphics – Image SEO for better visibility

Image optimization is a key element of any SEO strategy that is often overlooked. Proper file naming, ALT attributes, compression, and file format can not only improve page load speed but also

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Marcin Stadnik 2025-12-09
e-commerce

Voice Search Optimization – Get Ready for Voice Search

What? Voice search is a method of interacting with internet search engines in which users speak their queries instead of typing them. The technology is based on speech recognition, and its popularity is growing

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Marcin Stadnik 2025-12-08
e-commerce

November 2025: Stable growth of Polish e-commerce despite falling basket value

November 2025 was a successful month for Polish e-commerce. Base Index data shows that sales increased by 11.3% and the number of orders by 3.7%. Although the average basket value decreased, the number

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Marcin Stadnik 2025-11-30
AI – Artificial Intelligence

NotebookLM: An intelligent AI tool for working with documents and knowledge

What? Google's NotebookLM is an intelligent knowledge tool that uses the Gemini 2.5 Pro to organize materials, extract conclusions from documents, and answer questions based on your

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Marcin Stadnik 2025-11-07
content

Senuto: How does this SEO tool work and what is it used for?

What? Senuto is an advanced SEO and content marketing platform that helps analyze website visibility on Google, plan content, and monitor the effects of your digital activities. It combines an extensive keyword database, modules, and

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Marcin Stadnik 2025-11-03
e-commerce

October 2025: Stable growth of Polish e-commerce in a dynamic phase of development

October 2025 confirms the healthy growth of Polish e-commerce. Base Index data shows that sales increased by 10% and the number of orders increased by 7%. The basket value increased and the

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Marcin Stadnik 2025-10-31
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