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e-commerce

What is subscription sales and how can it accelerate your business growth?

Subscription sales are an increasingly popular business model, gaining traction in e-commerce. Regular payments allow businesses to secure a steady income, while customers enjoy convenience and time savings.

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Marcin Stadnik 2026-01-16
AI – Artificial Intelligence

AI Agent Shopping is Coming: What Will Klarna's Agentic Product Protocol Change?

Klarna's Agentic Product Protocol is the new data standard for AI-driven shopping. Find out what this means for online stores and how to prepare.

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Marcin Stadnik 2025-12-30
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Content-driven SEO: How does content build visibility, authority, and sales?

Content-driven SEO in 2025 focuses on real value: author experience (EEAT), alignment with intent, and data-driven work. In this article, I present the pillars of this strategy, a practical implementation plan, and tips on how to

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Marcin Stadnik 2025-12-29
e-commerce tools

IdoSell integration with Subiekt GT and Subiekt Nexo: full synchronization via IdoSell Bridge

Manually retyping data between Subiekt and the online store quickly leads to errors, delays, and lost sales. Integrating IdoSell with Subiekt GT and Subiekt Nexo via IdoSell Bridge allows for synchronization

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Marcin Stadnik 2025-12-28
e-commerce

Google adds "Read more" to search results snippets – what does this change for SEO and CTR?

A new element is appearing in Google results: the "Read more" link in snippets. It may seem insignificant, but it can change how users click and read your content—and how

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Marcin Stadnik 2025-12-23
e-commerce

Hotjar Installer in IdoSell: Actionable UX Data That Helps You Sell More

Hotjar in IdoSell helps you see your online store through your customers' eyes: where they click, where they pause, and why they abandon their purchase. It's practical support for UX and sales in the digital world.

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Marcin Stadnik 2025-12-17
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A New Look at Site Performance: A Guide to Search Console Insights. A New Google Search Console Feature.

What? A practical guide to Search Console Insights – how it works, what data it offers, and how it can help you effectively analyze content in your online store or company blog.

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Marcin Stadnik 2025-11-16
e-commerce tools

Google Search Console with a new feature – “Query Groups” organizes search data

What? Google is introducing a new feature called Query Groups to Search Console, designed to help users better analyze and organize query data in search results. Why? The new tool lets you create groups

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Marcin Stadnik 2025-11-05
e-commerce tools

Google Analytics 4: How it works, what it offers, and how to implement it

What? Google Analytics 4 (GA4) is the latest version of Google's analytics tool, which replaced Universal Analytics and became the standard from July 1, 2023. It allows you to track user activity both

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Marcin Stadnik 2025-10-30
e-commerce tools

Bridge in IdoSell Apps – a new stage of integration with ERP systems

What? IdoSell has released a new version of Bridge in its application catalog – a tool enabling advanced integration between online stores and ERP systems. The new version also brings changes to licensing, allowing you to assign

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Marcin Stadnik 2025-10-29
AI – Artificial Intelligence

AI Mode in Google search now available in Poland!

AI Mode in Google Search is now available in Poland! What? Google announced that AI Mode, a search mode powered by artificial intelligence, is now available in Poland. This is a groundbreaking change in

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Marcin Stadnik 2025-10-14
e-commerce tools

Google Search Console: Monitor and optimize your website's visibility

What? This article explains what Google Search Console is, how it works, and how it helps you analyze your website's visibility in Google – from indexing and technical errors to keyword effectiveness, links,

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Marcin Stadnik 2025-09-13
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