Chinese platforms like AliExpress have gained popularity in Poland thanks to their low prices and vast product selection. However, upcoming legal changes in the EU may change this landscape. Learn what changes may impact the e-commerce market and how to prepare for the upcoming challenges.
The Advent Fund has begun talks with Brzoska and PPF about acquiring InPost, the leader in the parcel locker market in Poland. How will this transaction impact the e-commerce market, the development of courier services, and companies' logistics strategies? Learn what this collaboration could bring and what changes await the industry.
Europe may seem like a single market, but when it comes to online sales, it still operates as a mosaic of national realities. In this article, we explore the key challenges to cross-border expansion (law, logistics, data, and technology) and where Polish companies can find an advantage and grow faster.
Allegro once again ranked first in terms of user numbers and reach in Poland. Mediapanel data shows how the marketplace is changing and why this result is important for online sellers.
Google is expanding Trends with the Explore with AI feature, which not only displays charts but also helps understand the reasons behind peaks and troughs in interest. This is a significant change for digital businesses, from content planning and SEO to decisions about online store offerings.
OpenAI has published its policies for advertising and expanding access to AI tools. We explain what's changing, why it's important for businesses in the digital world, and what the implications may be for marketing and AI implementations.
Poles are increasingly using Chinese shopping platforms. Find out why online shopping from China has become so popular and what benefits and challenges it poses for the Polish e-commerce market
The BaseLinker Index reached a record high of 171 points in December 2025, demonstrating the growth of e-commerce activity in Poland. This increase is driven by higher order volumes and higher basket values. Learn about the importance of this index for online stores and how it could impact the future of the e-commerce market in Poland.
Google results can fluctuate from day to day, but when visibility begins to fluctuate, it's usually due to a major algorithm update. In this article, we'll show you how to distinguish the effect of an update from a technical issue, what most often causes declines in online stores, and how to analyze your Search Console data step-by-step to implement a sound recovery plan without panicking.
In 2025, customer loyalty has become conditional: a staggering 98% of shoppers admit they might switch brands if something "goes wrong." We've gathered key findings from the e-Izba report and translated them into specific e-commerce actions: from checkout and payments, through after-sales service, to smart automation. Find out how to build retention in 2026 without making sales dependent on constant discounts.
Ago, Shein and AliExpress are also gaining strength in Poland, and the industry is saying bluntly: the competition is uneven, as some non-EU retailers operate under different cost and regulatory constraints. As a result, local stores are under pressure on margins, investments, and prices. What exactly is this gap, what changes is the European Union planning, and what can online sellers do now to maintain their advantage?
Ultra-cheap purchases from China may no longer be as profitable as they used to be. The EU has announced a flat fee of €3 for small parcels, which will undermine the sales models of platforms like Temu and Shein. In this article, we explain the change, when it will take effect, the potential implications for consumers and logistics, and where Polish online stores can gain an advantage through local availability, faster delivery, and greater trust.