News Archives - Page 2 of 6

Cyber Folks takes over PrestaShop – what does this mean for e-commerce?

Cyber Folks announced the acquisition of PrestaShop, making the company one of the leaders in the European e-commerce market. This transaction will give online stores access to advanced hosting and marketing services. This step opens up new opportunities for the development of e-commerce platforms. What benefits await store owners? Read on to learn what will change after this acquisition!

Marcin Stadnik 2026-02-13

AI – Artificial Intelligence

ChatGPT Advertising: A New Era in E-Commerce

ChatGPT advertising is the next step in the commercialization of AI technology. OpenAI introduces subtle ads within conversations, opening new opportunities for companies seeking to reach a wide audience. Discover the benefits and challenges of this innovation, and what changes the digital world may face in the future.

Marcin Stadnik 2026-02-13

news

E-commerce Barometer: January 2026 – Latest Data

The BaseLinker Index for January 2026 shows solid growth in online sales, but also challenges related to seasonal declines in activity. Understand how performance across sectors and growing international sales are shaping the future of Polish e-commerce. Read about how these changes impact online store owners.

Marcin Stadnik 2026-02-12

logistics

InPost could be acquired for nearly €8 billion – what does this mean for the world of e-commerce?

InPost, a leader in the parcel locker market, is on track to be acquired by an international investor for nearly €8 billion. What does this mean for the Polish e-commerce market? Read how these changes will impact logistics, the development of parcel lockers, and the future of collaboration with online companies.

Marcin Stadnik 2026-02-09

logistics

Chinese e-commerce platforms in Poland – cheap shopping, but growing legal challenges

Chinese platforms like AliExpress have gained popularity in Poland thanks to their low prices and vast product selection. However, upcoming legal changes in the EU may change this landscape. Learn what changes may impact the e-commerce market and how to prepare for the upcoming challenges.

Marcin Stadnik 2026-02-05

logistics

New prospects for InPost: Advent Fund talks about buyout

The Advent Fund has begun talks with Brzoska and PPF about acquiring InPost, the leader in the parcel locker market in Poland. How will this transaction impact the e-commerce market, the development of courier services, and companies' logistics strategies? Learn what this collaboration could bring and what changes await the industry.

Marcin Stadnik 2026-02-03

e-commerce

Europe is not one online sales market - barriers and opportunities for Polish sellers

Europe may seem like a single market, but when it comes to online sales, it still operates as a mosaic of national realities. In this article, we explore the key challenges to cross-border expansion (law, logistics, data, and technology) and where Polish companies can find an advantage and grow faster.

Marcin Stadnik 2026-01-30

marketplace

Allegro returns to the top according to Mediapanel – what does this mean for e-commerce sales?

Allegro once again ranked first in terms of user numbers and reach in Poland. Mediapanel data shows how the marketplace is changing and why this result is important for online sellers.

Marcin Stadnik 2026-01-29

AI – Artificial Intelligence

Google Trends with Explore with AI – a new way to analyze trends in the world of e-commerce

Google is expanding Trends with the Explore with AI feature, which not only displays charts but also helps understand the reasons behind peaks and troughs in interest. This is a significant change for digital businesses, from content planning and SEO to decisions about online store offerings.

Marcin Stadnik 2026-01-27

AI – Artificial Intelligence

OpenAI unveils new approach to advertising and accessibility

OpenAI has published its policies for advertising and expanding access to AI tools. We explain what's changing, why it's important for businesses in the digital world, and what the implications may be for marketing and AI implementations.

Marcin Stadnik 2026-01-26

e-commerce

Poles love shopping from China: record number of parcels from 2025

Poles are increasingly using Chinese shopping platforms. Find out why online shopping from China has become so popular and what benefits and challenges it poses for the Polish e-commerce market

Marcin Stadnik 2026-01-21

news

BaseLinker Index December 2025 – what is changing in Polish e-commerce?

The BaseLinker Index reached a record high of 171 points in December 2025, demonstrating the growth of e-commerce activity in Poland. This increase is driven by higher order volumes and higher basket values. Learn about the importance of this index for online stores and how it could impact the future of the e-commerce market in Poland.

Marcin Stadnik 2026-01-14

Categories

Cyber Folks takes over PrestaShop – what does this mean for e-commerce?

ChatGPT Advertising: A New Era in E-Commerce

E-commerce Barometer: January 2026 – Latest Data

InPost could be acquired for nearly €8 billion – what does this mean for the world of e-commerce?

Chinese e-commerce platforms in Poland – cheap shopping, but growing legal challenges

New prospects for InPost: Advent Fund talks about buyout

Europe is not one online sales market - barriers and opportunities for Polish sellers

Allegro returns to the top according to Mediapanel – what does this mean for e-commerce sales?

Google Trends with Explore with AI – a new way to analyze trends in the world of e-commerce

OpenAI unveils new approach to advertising and accessibility

Poles love shopping from China: record number of parcels from 2025

BaseLinker Index December 2025 – what is changing in Polish e-commerce?

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