Poles are increasingly using Chinese shopping platforms. Find out why online shopping from China has become so popular and what benefits and challenges it poses for the Polish e-commerce market
The BaseLinker Index reached a record high of 171 points in December 2025, demonstrating the growth of e-commerce activity in Poland. This increase is driven by higher order volumes and higher basket values. Learn about the importance of this index for online stores and how it could impact the future of the e-commerce market in Poland.
Google results can fluctuate from day to day, but when visibility begins to fluctuate, it's usually due to a major algorithm update. In this article, we'll show you how to distinguish the effect of an update from a technical issue, what most often causes declines in online stores, and how to analyze your Search Console data step-by-step to implement a sound recovery plan without panicking.
In 2025, customer loyalty has become conditional: a staggering 98% of shoppers admit they might switch brands if something "goes wrong." We've gathered key findings from the e-Izba report and translated them into specific e-commerce actions: from checkout and payments, through after-sales service, to smart automation. Find out how to build retention in 2026 without making sales dependent on constant discounts.
Ago, Shein and AliExpress are also gaining strength in Poland, and the industry is saying bluntly: the competition is uneven, as some non-EU retailers operate under different cost and regulatory constraints. As a result, local stores are under pressure on margins, investments, and prices. What exactly is this gap, what changes is the European Union planning, and what can online sellers do now to maintain their advantage?
Ultra-cheap purchases from China may no longer be as profitable as they used to be. The EU has announced a flat fee of €3 for small parcels, which will undermine the sales models of platforms like Temu and Shein. In this article, we explain the change, when it will take effect, the potential implications for consumers and logistics, and where Polish online stores can gain an advantage through local availability, faster delivery, and greater trust.
A new element is appearing in Google results: the "Read more" link in snippets. It sounds inconspicuous, but it can change how users click and read your content—and where exactly they land after landing on your site. In this article, we explain how this solution works, the implications for SEO and CTR, and what to improve in your headline structure, how-to sections, and landing page to not only earn clicks but also retain attention and close conversions.
IdoSell announces a significant change to Google reCAPTCHA settings. If you run a store on this platform, you must add your own reCAPTCHA keys by December 31, 2025. Find out exactly what's changing, why it matters for e-commerce form security, and how to quickly implement the new settings to avoid bot protection issues.
Social commerce in fashion is growing, but many users abandon purchases at the last minute. What prevents consumers from completing a purchase after seeing a product on social media? Understand the challenges brands face and how to overcome them to increase online sales.
Pinterest and Reddit are two social media platforms gaining traction in cross-border e-commerce. Their unique marketing features allow businesses to effectively promote products, reach global audiences, and increase sales in international markets. Discover how Pinterest and Reddit are changing the face of global e-commerce.
Shopping incognito is becoming the norm among European consumers who want to maintain anonymity when shopping online. What's behind this trend and how is it impacting the e-commerce industry? Discover why consumers are increasingly choosing privacy and the challenges e-commerce companies face.
Intelligent pricing systems are becoming an essential tool in e-commerce. By dynamically adjusting prices to changing market conditions, online stores can increase profitability and improve their visibility on Google. Read how a modern approach to pricing is changing the game in online sales.
